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it is more than 40 experienced professionals in the spheres of sports marketing, consulting, business analytics, IT-products, PR, video production, design, sponsorship activation, SMM, events organization, and merchandising.

OUR TEAM
We are combined by the love of sport and the aspiration to achieve the result.

Completed projects:
Marketing department
Total work experience of the marketing department employees - 45 years
  • Creation of fans database in the Republic of Tatarstan for Universiade-2013
  • Full marketing support for "Zenit-Kazan" and "Dynamo-Kazan" volleyball clubs
  • Promotion of games of UEFA and CEV level in Kazan
  • Top traffic for Football National League in one month with "Rotor" football club (Volgograd)
  • Accounts service for the Russian Olympics Committee
  • Activation of sponsors privileges for Volleyball Federation of Russia as provided by agreement with Parimatch sports betting company
  • Digital support for Volleyball Federation of Russia
Event
Total work experience of employees - 26 years
  • Organization of Volleyball Champions League final in Kazan
  • Organization of fan zone for UEFA European League "Rubin"-"Liverpool"
  • Event support for FINA-2015 in Kazan
Production
Total work experience of employees - 33 years
  • Channels for Universiade-2013 FINA 2015
  • Channel for "Zenit-Kazan" volleyball club that won Silver Creator Award (only 3 sport channels in Russia feature this award)
  • "Rubin TV" channel 2009-2015
  • Channel for "Dynamo-Kazan" women volleyball club
  • "Sport RT" channel dedicated to sports in the Republic of Tatarstan
Design
Total work experience of employees - 40 years
  • Rebranding for "Rubin" football club
  • Graphic support for Russian Olympic Committee in social media
Visual designs for "Zenit-Kazan" and "Dynamo-Kazan" volleyball clubs marketing concepts
Development
Total work experience of employees - 34 years
  • Our own products - Capital Sport and Mania mobile app
  • "Hypemeter" project for Match TV as FIFA 2018 World Championship activity
  • Service pack for Parimatch activation as accredited by Volleyball Federation of Russia
  • Questionnaire portal for All-Russian Sports Complex GTO with a mail-out to 4 million users

CG InnoSTage
System integration
Телеком Интеграция
Cyber-protection services

CyberART
Solutions development
Sports expertise
Sports marketing
Sellout Sport System
Sellout Digital
InnoSystem
Sellout Digital is included in the Sellout companies group

Our Clients
Our awards
  • Best innovative sport agency of the year
    Sport Innovation Awards 2018
  • Sport agency of the Year in Russia
    MarSpo Awards 2018
  • Best sport club TV
    MarSpo Awards 2018
    ZTV (VC "Zenit-Kazan") – 1st place
  • Best Advertising Design
    MarSpo Awards 2018
    Playing with bright colors" for WVC "Dinamo Kazan" – 3rd place
  • Best Fan Engagement project
    MarSpo Awards 2018
    Ticketing solution for BC "Khimki" – 3rd place

  • Sport agency of the Year in Russia
    MarSpo Awards 2017
  • Best Sport Club TV
    MarSpo Awards 2017
    – ZTV (VC "Zenit-Kazan") – 1st place
    – "Rubin TV" – 3rd place
  • Best Advertising Design
    MarSpo Awards 2017
    "Z people" for VC "Zenit-Kazan"

  • Best Fan Engagement project
    MarSpo Awards 2017
    The most football class for "Rubin-Kazan" FC – 1st place
  • Best Mobile App
    MarSpo Awards 2017
    Zenomania for VC "Zenit-Kazan" – 2nd place
  • Best in social media
    MarSpo Awards 2017
    VC "Zenit-Kazan's" social media – 2nd place
Contacts
Moscow office
Moscow, Dmitrovskoe shosse 7, building 2

Office in Kazan
Kazan, st. Pushkin, 46, second floor